#Symbols for discovr music ui drivers

Globally, the highest shares of electronic music are held in Europe and Asia, and the highest streams of electronic music are in America, Great Britain, Denmark and Mexico. Discovering new music must be convenient Market Research I Making playlists is crucial to one’s listening experienceģ. Music streaming and discovery is a very social activityĢ. As the platform struggles to win users over Spotify Premium, I began forming hypotheses. The press expressed less than satisfied reviews upon its release SoundCloud then responded by releasing a new tier called SoundCloud Go+ in 2017. SoundCloud became a music streaming competitor in 2016 after debuting their subscription service SoundCloud Go. It boasts one of the largest grassroots digital community of electronic music estimated at over 10 million. As one of the most popular streaming platforms, SoundCloud strongly emphasizes their community, recording 847 million electronic connections made in 2015. 59% of digital revenues that same year came from streaming alone.

In 2016, global recorded music market grew by 5.9% due to streaming ( IFPI Facts and Stats 2016). If I wanted to redesign SoundCloud, I had to start from scratch. What elements and terms were universal across these streaming platforms?Īfter mentally compiling a list of suggestions and improvements for SoundCloud (from informal conversations etc.), I realized the inevitable. What made other mobile streaming applications stronger or weaker than SoundCloud? What were the details of our unhappiness? What needed to change? To gain insight, I expanded my streaming experience and started using Spotify and Apple Music, comparing and contrasting their strengths, weaknesses, and patterns. So, I became more and more curious… ? Fry from Futrama Lo and behold, I found that most of us avoided using it.

#Symbols for discovr music ui drivers

We’d debate over what we still loved about it and what was going wrong I’d get into deep conversations with my Lyft drivers I’d discretely slip questions about SoundCloud into random discussions. When I would ask my friends how they felt about it, they’d get all worked up. Part I - Starting from scratch Iteration Iįor the past six months, I couldn’t fight a feeling that SoundCloud had changed ever since they released their mobile platform. So I set out to redesign SoundCloud’s iOS app from the ground up, the way me and my friends would like it to be. Whenever I go through its community, I can look forward to discovering so much new talent. I started using SoundCloud obsessively back in 2013, and have since started using other streaming applications as well. This was partially because I love SoundCloud, and partially because I needed to challenge myself in order to move forward in my career.

What started out as a casual conversation with my friends turned into a serious exploration. By kelleytmnguyen My friends hate SoundCloud iOS so I redesigned it for them